ŌM Label Athleisure

OM Label Athleisure is a new startup company based in California producing well designed, functional, and comfortable clothes for yoga enthusiasts. 

OM Lablel logo construction

The idea behind the logo icon was to create a minimalistic and  memorable mark that would feature the letters Ō and M but in an abstract way.

OM Label Athleisure logo options

The mark that we came up with presents beautifully as an icon and on lockups, representing flexibility, movement, and hi-tech aspect of the brand.

OM Label Athleisure Icon

This is how the mark presents on an actual product – clear, simple, modern, and sexy.

OM Label Athleisure Visual
OM Label Athleisure Visual

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